Hey Mike,

This was an insightful article, thank you.

I wanted to add one thing about passive voice that I learned recently and think you might find interesting.

In Will Storr's book, The Science of Storytelling, he talks about how active voice is better because it matches the sequence in how our brains process the world.

Example: Jane gave a cat to her dad.

This sentence structure matches how we'd see the sequence in our heads: Jane, the cat, and her dad.

This is much easier for us to subconsciously process as opposed to: The cat was given by Jane to her dad. (or Her dad was given the cat by Jane.)

Because the order is now misaligned with how we'd normally see the sequence, our brains exert more cognitive energy than needed to try and process the correct sequence.

Just something I thought was really interesting because we're always told that passive voice was bad practice but never exactly told why. At least for me that is hahaha

Again, great read!